Fans of The Bear on Disney+ will be familiar with head chef Carmy’s non-negotiables for his team to help grow their business ...
The Publicis CEO has hit back and had his say on the merger that stole his agency’s thunder last week.
The influential writer and consultant tells Tim Healey why brands still too often get it wrong when it comes to understanding ...
OpenAI has said that Sora adheres to the Coalition for Content Provenance and Authenticity (C2PA) specifications. Founded in ...
In the latest installment of our series demystifying the marketing and media industries’ many job titles, Bloomberg Media’s ...
As we enter into 2025, we should strive to avoid the mistakes of ’24, one of which may well be marketing’s over-reliance on ...
From journalism and the Leveson Inquiry to meeting Belfast-based hip-hop group Kneecap and working with them on one of this ...
A deal of this magnitude will have implications far beyond Omnicom and IPG. Agency heads tell us what they think of the ...
Puma and A$AP Rocky have unveiled a collaborative campaign that fuses together streetwear and motorsports. Driven by the ...
Lameya Chaudury has been heading social impact at Lucky Generals for a year now. She came from outside the industry and has a ...
At first glance, it may seem strange that this new wave of strategic advertising revolves around brands supporting in-game ...
In a global-first marketplace, the stakes have never been higher for brands to connect with consumers across cultures and ...